PlayStation and Mercedez Benz Tie up for GT5 Racing Challenge

Sony PlayStation has announced an interesting tie-up with Mercedes Benz to hold an event called ‘Mercedes-Benz Gran Turismo 6 Racing Challenge” which will see both the giants come together for a multi-city gaming championship on the PS3. The event will take place across 42 PlayStation gaming zones set up at various retail stores such as Croma, Jumbo, Landmark and Reliance.

The event will take place in 14 cities across India which includes Mumbai, Delhi, Bangalore, Ahemdabad, Kolkata, Chennai, and others until December 1, 2013. It’ll come to a conclusion with the release of the next iteration of the GT series; Gran Turismo 6. Players will compete against other gaming enthusiasts on the GT5 game and 2 finalists will be locking horns against each other on ‘Gran Turismo 6’ during its launch in Mumbai on December 6th 2013.

Mr. Atindriya Bose, Country Head, PlayStation India said, “The partnership with Mercedes-Benz allows us to offer a combination of the virtual and real life experience of driving one’s dream car. Gran Turismo 6 focuses on the high-end simulated driving experience. The GT6 branded Mercedes-Benz car is an opportunity to relive the experience in real life as well. “

A special Mercedes Benz GT themed car will be travelling around Delhi and Mumbai during the event and anyone who spots it and sends across a picture to PlayStation India’s Facebook page can be in the draw to win some exciting prizes.

Are you ready to put on your racing gear and take part in this exciting virtual racing extravaganza?