The PlayStation 4’s controller, the DualShock 4, is already being sold at retail stores. Originally reports were limited to Canadian EB stores. But since the initial posting on Reddit, GameStops in the United States have since started carrying the controller for sale.
I went and bought one from my local GameStop. The retail employee informed me that he was allowed to sell them, though they were keeping them in the back. The controller is a joy to hold, but you will need to provide your own micro-USB cable as it does not come with one.
The PlayStation 4 will be launching in North America on November 15th for $399.99. The DualShock 4 by itself retails for $59.99.