Sony UK CEO discusses PS4 lifecycle – “Might be shorter” than PS3


Sony UK managing director Fergal Gara expressed his views about the length of the  PS4 lifecycle in an interview with Techradar.

Gara was questioned whether the PS4 will have a longer lifecycle, to which he said, “I think there’s reasons to believe that the next cycle might be shorter in markets such as the UK. It’s probably a sign of the times and how much has changed in seven years, but I think the willingness and the appetite to pick up new technology fast has probably changed quite a bit.”

Gara however instantly added that its quite early to decide the faith of PS4’s future and regarding the PS4 cycle he added – “We’re going to have a much better feel for it once we’re a good few months in and we can see how the dynamics are emerging.”

Ending the interview on a mysterious note, Gara said, “What we do know is that the uptake [of the PS4] is going to be very sharp. Does that mean this is going to be a much bigger cycle? Maybe. Or it might mean that it’s just a bit more compressed into the first few years, that the latter years are a little softer.”,

How long will be PS4’s life cycle according to you? Do you agree with with Gara’s views? Make yourselves heard below.

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